In the historic town of Stratford, CT named after Stratford-upon-Avon in England, the birthplace of William Shakespeare, Ultra-Lum and International Construction Equipment, Inc. (ICE®) recently marked their 42nd billboard project together. Ultra-Lum, renowned for their expertise in erecting new billboard structures, has been a stalwart in the outdoor billboard industry since 1998 and boasts a significant presence in New England. As with any billboard, a deep and strong foundation is paramou ... Read more
Ultra-Lum Services, LLC is a company specializing in the construction and maintenance of outdoor billboards and signage. Founded in 1998, they have been servicing the outdoor billboard industry for over 20 years. Ultra-Lum Services operates in several New England states, including Connecticut, Massachusetts, Rhode Island, New Jersey, New Hampshire, and Pennsylvania. They are known for their turn-key installation services and have a reputation for quality and reliability in the billboard industry ... Read more
Worcester, Massachusetts just recently had a brand-new billboard installed along Interstate 290. The newly installed billboard will be seen by thousands of motorists traveling to and from Worcester with major junctions such as Interstate 90, I-395 and US Highway 20. I-290 follows an L-shaped route with the western half running north into Worcester and then turns east towards I-495 in Marlborough. As social media continues to grow, it's easy for small businesses to think it's the best place for ... Read more
Strategically placing a billboard can be one of the more effective ways to gain customers and popularity for a company that is trying to grow. Areas where there are high traffic volumes tend to be the common ground where you would find a billboard placed. Recently, a new billboard was installed in Meriden, CT, where Colony Street intersects with I-691. Colony Street runs underneath the interstate giving the billboard a more eye level view for commuters on I-691. Meridian has a populati ... Read more
ICE & Ultralum complete Billboard #37
All great businesses and brands come from excellent marketing practices. Being able to reach numerous people to spread a message or promote a business is vital to sustainable growth. One of the more traditional and effective ways to grab the attention of people is using a billboard for commuters to see. More importantly, the specific spot the billboard is placed in is super important in terms of its effectiveness. Would you want to place a billboard ... Read more
